Harlan Bakeries plans weight-loss items
Harlan Bakeries, one of the largest privately held baked good manufacturers in the United States, announced today that it has been selected to manufacture the new non-medical cookie line recently introduced by Smart for Life Weight Management Centers.
Smart for Life offers a weight loss program based on all-natural meal-replacing cookies that are specially formulated to suppress hunger. Avon-based Harlan will produce three flavors of the new Smart for Life Diet Cookies. Manufacturing will take place at Harlan's Georgetown Road production facility in Indianapolis.
The all-natural 60 percent organic cookies, available in chocolate chip, oatmeal raisin and Maine blueberry flavors, contain a blend of protein, fiber and amino acids that help naturally suppress appetite. Each six-cookie package provides a one-day supply intended to replace and eliminate the need for breakfast, lunch and snacks with just 105 calories per cookie.
"Smart for Life has developed an innovative product that will have broad appeal to the millions of consumers who need to lose weight. They expect strong demand for the product, and so do we," said Doug H. Harlan, executive vice president of Harlan Bakeries. "This agreement is a validation of our capabilities, an important expansion of our contract business, and a diversification into the weight loss space with strong potential for growth."
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